Salesforce has announced a definitive agreement to acquire PredictSpring, a cloud-native retail Point-of-Sale (POS) software provider. This acquisition aims to enhance Salesforce's Customer 360 capabilities by integrating PredictSpring’s technology into physical retail environments, creating a unified omnichannel platform that encompasses both digital and physical shopping experiences. PredictSpring's Cloud POS solutions enable store associates to engage customers and facilitate transactions through mobile devices, while additional features like Clienteling and Endless Aisle streamline and personalize the shopping journey across various touchpoints.
Nitin Mangtani, Founder and CEO of PredictSpring, expressed enthusiasm about joining Salesforce, emphasizing their commitment to powering omnichannel experiences for leading brands and retailers. The transaction, expected to close in the third quarter of Salesforce’s fiscal year 2025, is not anticipated to affect Salesforce’s current financial guidance, which remains unchanged. PredictSpring is already a partner within the Salesforce ecosystem with several strategic retail clients, and this integration is anticipated to assist brands and retailers in enhancing customer engagement across all channels.
